Decanting Crew

innovative wine branding ideas from around the world

Pluck the Grape

More ways to make your case to investors that now’s a great time to put their money into under-valued Okanagan vineyards. From no less an authority than Barron’s.

In 1998, Barron’s famously crushed the wine industry with a cover about how the overproduction of grapes was just about to wash over Napa Valley and drive down prices for wine. In that seminal piece, we predicted the end to the vintage years that had started in1992, largely due to a coming “wine glut of historic proportions.”

The article “was six to 18 months early but proved to be prophetic,” says Mario Zepponi of the winery M&A firm, Zepponi & Co.. How times have changed. “Now we don’t have enough vineyard acreage here in the US,” claims Zepponi.

via Pluck the Grape – Penta – Barrons.com.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Information

This entry was posted on May 25, 2012 by and tagged .
%d bloggers like this: